IN Defined

Out with the old, in with the new.

We started in 1995 as Vavricka Juntti & Company. But after 13 years in business, it was time for a name change. The criteria? Our new moniker had to be short, simple and, most importantly, convey who we are. A tall order met with a short preposition: IN.

Short on letters, but long on meaning.

INtegrity is at the heart of everything we do. Not just our business values (although we were proud winners of the 2004 Minnesota Business Ethics Award), but the strategic and creative integrity of our work. What else does IN stand for? INdustry INsights, marketing INtelligence, client INvolvement and creative INgenuity.

We're into food. For everyone.

To us, having integrity means living our values. That's why we donate a percentage of our profits to Second Harvest Heartland, the Upper Midwest's largest hunger-relief organization. To learn more about Second Harvest Heartland, or to make an online donation visit their website at www.2harvest.org