Case Study

Midwest Vending Branding & Website:

OBJECTIVE: Refresh company image by eliminating “flat-line” logo and implications, creating a brand that reflects growth and innovation.

APPROACH: Conducted SWOT analysis to determine brand positioning, and developed logo and tagline that conveyed their innovation and product offerings.

RESULT: Since the launch of their new website which included search engine optimization, the company is receiving 1-2 qualified leads per week.